We continue to strengthen partnerships with non-profits and foundations, prioritising static and mobile medical units, followed by Safar Clinics, to expand healthcare accessibility in underserved regions.
This year, our CSR efforts were realigned with enhanced focus on water stewardship as compared to health and hygiene. While this recalibration meant our original 2025 health targets were not met, it positions us strongly to meet our broader FY 2030 goals.
At Asian Paints, we recognise that health & hygiene of the community forms an integral part of the sustainable development. Our health and hygiene interventions are designed not only to deliver essential medical care but also to foster long-term awareness, preventive habits, and instil resilience at the grassroot level.
By combining curative support with strategic outreach, we adopted an integrated healthcare approach that proactively addresses disparities in healthcare access and enhances community well-being. Our efforts go beyond compliance to create a measurable impact in regions where healthcare support is most critical.
Our strategy is built on two pillars:
Proactive Health
addressing root causes through early intervention and behavioural change and embedding preventive practices through education and engagement
Curative Health
ensuring last-mile delivery of essential medical services
Proactive Health
Our proactive healthcare initiatives are focussed on improving health outcomes and diminishing disease prevalence among vulnerable groups such as adolescent girls, pregnant and lactating women and children. By promoting preventive care and healthy behaviours, we aim to address root causes before they evolve into serious health concerns. We accomplish this through focussed counselling and Behaviour Change Communication (BCC), working hand-in-hand with our dedicated frontline partners, such as Anganwadi Workers, Accredited Social Health Activists, and Auxiliary Nurse Midwives.
Menstrual Hygiene Day
Nutrition-VCF
Curative Health
We ensure timely and essential medical support is available to the communities through a range of curative initiatives. These are tailored to ensure that underserved communities, often constrained by systemic or geographic limitations, can access reliable healthcare when they need it the most.
Mobile Medical Units
Deployed across remote and underserved geographies, our Mobile Medical Units (MMUs) deliver essential healthcare services directly to communities like general medical consultations, primary treatment and medication, basic diagnostic services and referrals to secondary or specialist care when needed.
In addition, MMUs extend their reach by:
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Providing home-based care to bedridden patients
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Facilitating access to government health schemes
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Conducting awareness programmes on hygiene, nutrition and preventive healthcare
This mobile-first model ensures continuity of care while strengthening health literacy and trust of the community in the health system.
Mobile Medical Unit
Static Medical Units
Our Static Medical Units operate as permanent healthcare access points within community catchments, offering regular consultations and routine diagnostics, preventive screenings and immunisation support and educational sessions covering various health topics, for long-term awareness.
These units act as dependable healthcare touchpoints, promoting long-term health outcomes and well-being.
Static Health Unit Clinic consultations
Safar Programme
Through our Safar Clinics, we address the medical needs of the trucker community with specific health vulnerabilities arising from long travel hours, sedentary lifestyles and erratic routines. As part of this programme, we offer comprehensive medical consultations, treatment and medication. Additional services like physiotherapy, nutritional counselling, stress management and lifestyle counselling are also provided.
This targeted intervention supports their well-being both on the road and at home, helping build a healthier workforce within the logistics sector.
Safar – eye check-up
